What many Romanian entrepreneurs fail to understand is that digital transformation is not a solution you can simply purchase and implement. If it were that easy, all studies would show that merely acquiring and deploying various technologies, whether hardware or software, guarantees the digitalization of business activities. But digital transformation involves much more; it requires the creation of a robust strategy, adoption of an efficient operational model, modernization of processes, automation, intelligent data utilization, and so forth.
We will discuss this topic at the Soft Net Consulting booth during the GoTech World 2024 event, where we’ll summarize Soft Net Consulting’s over 20 years of experience in modernizing business processes through technology.
We support our clients throughout every stage of this journey, from initial analysis and identifying organizational needs—with an emphasis on strategy development—to the implementation of business solutions like ERP (Enterprise Resource Planning), CRM (Customer Relationship Management), BI (Business Intelligence), and virtual assistants. Beyond implementation, we offer an extensive package of post-deployment support services to ensure ongoing optimization of projects.
Automating Business Processes with ASiS ERP
Digital transformation primarily means automating repetitive processes. Automation enables processes to be conducted with minimal human intervention, increasing efficiency and reducing human error. Digital document processing can significantly reduce paper use within workflows. In essence, digital technologies can automate any business process based on well-defined steps, from document creation and signing to invoice processing or employee record management. Employees work more efficiently and intelligently, with more time for complex and creative tasks, and make fewer mistakes that could impact the organization.
To achieve these advantages, Soft Net Consulting recommends implementing ASiS ERP, an innovative IT system developed for the Romanian market and continually updated. ASiS ERP offers functionalities for all company departments, from financial management and production to HR and payroll. With ASiS, information flows seamlessly throughout the company, ensuring a superior level of collaboration, efficiency, and transparency. ASiS is one of the most adaptable ERP solutions, successfully applied in various sectors, from retail and agriculture to the energy and transportation industries. Additionally, ASiS integrates with other business solutions dedicated to warehouse management (WMS), sales teams (SFA), customer relations (CRM), and intelligent data analysis (BI).
CAS CRM for Improving Customer Experience
Customer experience has become one of the primary differentiators in the modern economy. Consumers now value their interaction with a brand or product more than aspects like price, quality, or availability. However, delivering quality experiences requires technology, and CRM (Customer Relationship Management) systems are essential for digitalizing customer interactions.
A CRM allows for collecting, storing, and managing customer data in a single, centralized location for quick access and organization-wide sharing. This enables a personalized, optimized interaction with customers, who receive faster and better-tailored services.
Soft Net Consulting recommends the CAS genesisWorld CRM solution (with the cloud version SmartWe, designed for SMEs) for its advanced features, including contact, document, and task management, time management, intelligent communication with customers (via email and phone), inter-departmental communication, systematic information search, and report generation.
Other proven benefits of CAS CRM include accelerated sales, optimized marketing, and enhanced service quality. CAS genesisWorld is also the first CRM system to natively integrate digital assistants (based on Artificial Intelligence), offering sales teams a complete 360° view of customer relationships.
Power BI for Data-Driven Strategies
Data-driven strategic decisions allow companies to maximize profits, improve efficiency, reduce risks, and continuously grow. Business intelligence (BI) analytics solutions collect, extract, and analyze data in real-time from various sources and systems, including Excel and ERP. SNC Power BI, developed by Soft Net Consulting on Microsoft Power BI technology, connects data from diverse sources into a coherent and interactive dashboard. Power BI transforms seemingly meaningless numbers into easily understandable and interpretable visuals.
As a Microsoft partner, Soft Net Consulting customizes this technology into a Business Intelligence solution tailored to each client’s specific needs. Users can access an overview of the company, even from their phones, with dynamic key performance indicators available at a click.
Innovation and Adaptability
The digitalization projects led by Soft Net Consulting emphasize innovation and adaptability. These are two vital factors for companies aiming to operate efficiently in a deeply digitalized world. The response speed to market changes and legislative adjustments (such as implementing e-invoicing or e-transport) is significantly enhanced by the advanced technologies mentioned. These solutions enable companies to bring innovative products and services to market faster, better adapt to customer needs, and respond to market fluctuations. Therefore, investment in digital solutions not only facilitates regulatory compliance but also fosters a culture of innovation and agility, essential for long-term success.
On November 12-13, we invite you to visit the Soft Net Consulting booth at GoTech World 2024, where a team of consultants will detail how our portfolio solutions can accelerate your organization’s growth. We look forward to discussing strategies and tailored approaches to address today’s most pressing business challenges.
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