Welcome to the stage where AI and marketing play tag with your KPIs! When AI can generate, personalize and optimize at unprecedented scale, relevance becomes harder to earn.
09:00 - 10:30
VISITORS CHECK-IN
10:30 - 11:00
FUTURE OF MEDIA: COMPLEX, CONNECTED & CREATIVE
Head of Integrated Brand Communications, Danone Benelux
11:00 - 11:30
THE FUTURE OF AGENCIES: REINVENTION OR REPLACEMENT?
11:30 - 12:00
NETWORKING BREAK
12:00 - 12:30
CREATIVE EXCELLENCE IN THE AI ERA
12:30 - 13:00
Designing AI-Native Customer Experiences
13:00 - 13:15
Smarter Experiences, Stronger Connections
13:15 - 14:00
LUNCH BREAK
14:00 - 14:30
WOULD YOUR BRAND PASS THE LOGO SWAP TEST? TRUST, PERSPECTIVE, AND WHAT AI CAN'T REPLICATE
Global Brand & Communications Leader
14:30 - 15:00
Psychology, data and AI — what actually makes customers come back
15:00 - 15:30
The End of One-Size-Fits-All Marketing
15:30 - 16:00
NETWORKING BREAK
16:00 - 16:30
THE NEXT GENERATION OF PERSONALIZATION
16:30 - 17:00
REINVENTING CUSTOMER INSIGHTS
Global Marketing Manager
MODERATOR
AI IN MARKETING & ECOMMERCE STAGE MODERATOR
MarTech & CX Consultant
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