Digital & E-Commerce Stage

Gabriel Caramis is the CEO and Founder of Woobble with an experience of over 10 years in Online Marketing. He launched Woobble in 2017 with the focus to solve customer problems with specific to all the web, mobile and marketing solutions.

Gabriel always makes sure, the solutions are 100% unique and meet the client’s requirements. He is self-determined and urges to provide the best solution to suit your business nature and goal.

His team of professionals will closely work with you and spot the right window for your business to attract customers. They have a wide area of knowledge in providing vital solutions and services in the areas of information technology, consulting and outsourcing in various segments of industry like advertising, education, finance, healthcare, life sciences, hotel/hospitality, media and entertainment, mobile and wireless, retail, real estate, sports and fitness, technology, non-profit and more.

His motto is “If your Business is Bread and Butter, Woobble is going to be your Jam!”

Experienced Chief Executive Officer with a demonstrated history of working in the computer software industry. Skilled in Leadership, Team Leadership and Team Management.

In love with communication, interested in social trends, focused on strategy, experienced in data analysis, looking for new challenges.

Claudia is an entrepreneur for 16 years, leading spoon team from media to digital expertise.

Andreea joined E.ON Romania in April 2018, when she took over the position of Deputy General Manager – member of the Management Board and Strategy, Markets and Digitalization Director.

From this position, she coordinates areas of strategy, product innovation and development, market research and customer analysis, as well as digital transformation & development and IT.

Andreea Ioniţă has an international experience of over 14 years in telecom industry, in Romania, Great Britain, Sweden and in several countries in Africa as well, working in different management positions for companies such as Orange, Ericsson and Vodafone.

From her previous position – Strategy and Program Manager at Orange Romania and member of the Management Board, Andreea contributed to the development of the vision and the market strategy of one of the top companies in the telecommunication industry. She graduated the Academy of Economic Studies, Faculty of Finance and Banking, attended Master’s Degree courses in Business Management and participated in specialized courses organized by prestigious institutions such as: International Institute for Management Development (IMD), Switzerland, Boston University Management School, USA, IESE Business School Barcelona, Spain and Asia-Pacific Leadership Development Institute Beijing, China.

Ioana is the Co-Founder & Marketing Strategist of KITE: the digital marketing & creativity agency, Digital Marketing Consultant and a Marketing & Corporate Communication trainer, with over 14 years experience in the marcomm industry. She has delivered, together with her agile teams, hundreds of successful national online campaigns for B2C and B2B companies, with a significant focus on the FMCG, HoReCa, health, travel and business services fields, for brands like Samsung. Dr. Oetker, Smithfield, Muller, Accor Hotels, Sixt, Goodmills, Cinemacity, etc.

The major added value that Ioana & KITE work to bring to their clients is the highly customised development of marketing & digital solutions outlined for each specific business objective: there’s uniqueness and a clever mix of marketing and technology for each brand. She is a strong believer in strategies made to measure, where the mixology of channels, tactics and technologies serves both the consumer’s lifestyle and needs and the business agenda.

The mix of services delivered by her & the team at KITE are structured in three dimensions: Marketing Strategy & Creativity, Digital Development & Technology and Content Marketing, Online Media & Advertising.

Mircea has over 14 years experience in Telecom, having worked in local and international environments covering Mobile, Fixed and ICT fields.

Andrei Georgescu is co-founder and Managing Director of White Image for more than 15 years. He is passionate about data and solutions that generate results. Currently, White Image delivers Data Management and E-Mail Marketing solutions for customers from e-commerce, banking, auto, HR, and many other fields. You can also find Andrei as a teacher at the IAA School where he teaches E-Mail Marketing, data management & marketing automation.

Monica is a market research expert, passionate about consumer understanding using leading-edge research methodologies. She has more than 10 years of experience in market research for international and local companies. She was in charge with coordinating research studies for various brands from: telco, media, FMCG, finance, etc. sectors.
In 2015 she set up Wave (former WaveTree.Zero) the first online community research hub in Romania gathering together specialists from various domains (both market research and business experts, as well as anthropologists and designers).

Currently, she leads Wave in running online research communities for top major brands on the market as well as helping local businesses to thrive in understanding their consumers using classical research methodologies.

With over 2 years of offline B2B experience as Trade Marketing Manager, Oana joined eMAG in 2016 and built the basis of the Seller Performance department in eMAG Marketplace. The main goal of the team is to develop a client-oriented online behavior for eMAG Marketplace partners and offer them tailor-made growth solutions. The team contribution represents more than 90% in the gross merchandise value for Marketplace products.

Florin is a marketer with hundreds of active digital campaigns and an extensive experience in developing marketing strategies. He is aware of the fine line between reason and emotion and knows that the difference between a good strategy and an exceptional strategy has its deep roots in the mind of the consumer.
The online marketing agency that Florin leads, AdMarks Media, is based on a close partnership with its customers and efficient campaigns with strong impact in online.

He offers his partners SEO campaigns folded on to their needs and well-structured marketing strategies together with the people he work with.

Throughout his career as an entrepreneur, Florin has focused on creating and developing successful businesses in areas such as fashion, IT & C, pharmaceuticals, banking, home and garden, and children’s products.

Anabela Luca is Managing Director & Online Marketing Consultant/Google Trainer at adLemonade.com, Google Premier Partner agency in Romania. Anabela loves digital, especially Pay Per Click marketing that she masters for over 9 years now. She is dedicated to tailoring custom PPC strategies that dramatically improve the revenue and profits for her clients. Her experience with both large-scale clients seeking international success and SMBs eager to get the most out of their advertising budget, she gladly solved challenges by providing strategies that simply work.

As one of the 5 Google trainers in Romania, Anabela delivered over 150 trainings on Google AdWords & Analytics in Google programs like Online Marketing Academy & Google Partners in Romania&internationally. Through her webinars as well as her offline classes, she trained over 3.000 students and professionals in growing their skills as online marketers. You can see some of her webinars and presentations here: https://www.youtube.com/playlist?list=PLc0Fo15aupkMySsENwsgbJou8YIOQibxn.

Anabela believes you can achieve your advertising goals by staying focused on your objectives and flexible in your approach.

I am an experienced SEO and Digital marketing specialist with over 5 years of experience in the SEO industry from Romania.

The founder and CEO of the company is Mihai Alexandru Dăncilă, with more than 10 years experience in sales management and sales manager coaching, and over 10 years of experience in the telecommunications industry at Orange Romania, where he started with an entry-level job and later had several projects local and national level coordinated.

Mihai excelled in the national project based on the results achieved by coaching the sales teams, where he was responsible for implementing a new service of the company in over 90 sales teams with more than 600 employees.

In 2015, he built the Furnicuele brand (the ants), a cleaning company. After selling this brand to an investment fund just 8 months after its launch, he focused his attention on the development of the Consilo HR brand, under which he created and supported various coaching and sales training projects.

Since 2016, Mihai has returned to the telecommunications industry through the Consilo WEB project, working with one of the world’s largest telecommunications service providers. Since then, Consilo Web has been outsourcing telesales – customer retention .

Behind Mihai, there is currently a team of over 50 specialists with sales experience – including members of administrative, IT team, HR and quality teams – some of whom have been internally “educated” through workplace education and training programs.

Johan joined the international multi-awarded fintech company Ebury as Country Manager for Romania and Bulgaria early 2018. With years of experience gained while working in management positions for widely known companies such as Eli Lilly, Mars, PepsiCo, Capital One, MasterCard, Johan came to Romania in 2009 and worked as CEO for banks and financial institutions such as RBS and moneycorp. He is dedicated to the Romanian market and business environment and wants to introduce Ebury’s innovative services in the field of external payments and FX exchange through top client services tailored to the specific needs of each client.

Innovative and focused on the future, Johan is a dynamic and inspirational team leader, who energizes and stimulates the others through his contagious optimism.

The Head of SEO Department @SEO Cupcake in the last 5 years with over 8 years of experience in the SEO industry from Romania.

Silvian Centiu is a visionary in the use of Technology and Creative to increase the efficiency and velocity of go-to-market strategies.

He is a veteran of Oracle and Sony, and has had major contributions to many leading enterprises in Silicon Valley and The World. He is a graduate of Stanford University and University of San Francisco, and is active in teaching and research at universities on all continents.

Silvian’s current focus is researching the impact of rational, emotional, and associative values on decisions, opinions, and preferences. The development and application of this research is crucial to understanding and adapting to constantly evolving communication habits in marketing for enterprises, public diplomacy for nations, reputation for higher education institutions, etc..

Today, this research is becoming indispensable to organizations for achieving competitive business, democracy and progress, and advancement of knowledge.

Experienced player in the copyright industry, licensing imagery, video and audio – with a working history of over 20 years in the regional Eastern European commercial photography industry.

Started in the early times in of the analogue archives at Getty Images Romania and since 2018 became a fascinated witness of how technology shapes and empowers visual content, managing the Shutterstock platforms for the Romanian and Bulgarian markets.

Ovidiu Joita has worked in the marketing and advertising field for over 17 years. He has predominantly worked in the online field for the last 15 years and has handled hundreds of projects. He has founded iAgency.ro, his own online marketing and SEO agency in 2008. In iAgency’s portfolio, you can find famous names in the online Romanian market: Elvila, DC News, Veloteca, Floria, Total Soft (charisma.ro), Retargeting.biz, Mekior.ro, ChristianTour.ro…

“I believe that every business needs to be present online! A lot of people have the wrong idea that only e-commerce businesses need online marketing or SEO. People are searching for everything on the internet: even for a company’s solvency, not to mention the quality of the products, of the services or the consumer’s reviews on these. What do we precisely do at iAgency? We handle a business located “high on the Everest mountain” that is available only for a few people each year and we bring it in the center of the city, in the most crowded traffic. We make it visible for everyone!”

Catalin Macovei is the CEO of MoLoSo, the biggest performance agency in Romania. Helped by his team at MoLoSo, they provide scalable and profitable marketing campaigns for businesses that want to sell their product local or international using Google & Facebook.

Bogdan Colceriu was a strategic consultant for 10 years for important Romanian companies while becoming a serial entrepreneur as co-founder of Trilulilu – the no.1 streaming service in Romania, Okian – the largest online bookstore in Romania and later Frisbo – the first e-fulfillment service in Romania. Bogdan is now CEO of Frisbo E-fulfillment Services expanding it in the region as well as founding manager of Risky Business, the first pre-seed fund dedicated to accelerating startups in the region.

One of the top 50 CEOs of the Year in 2018 and one of the top 100 Young Managers by Business Magazine – enjoys building teams and businesses that accelerate their results by creating their omnichannel ecosystems and promoting an accelerated digital transformation.

By the age of 30, he managed to build 2 successful start-ups (the most recent being Omniperform), that are recognized as some of the most accelerated businesses in the media & advertising industry; and featured in publications such as Forbes, Wall-Street, Business Cover or Business Review.

Now he is leading Angels Den Funding by connecting and understanding the world better, from both sides: building and creating start-ups one-side, and helping high potential companies receive funding on the other.

By having renowned industry leaders attend his presentations and keynote speeches at worldwide conferences, he has proven that leading through education is the best way to properly build a team and prepare for the future.

Marian Seitan, MBA, is the General Manager of the Mediapost Hit Mail group. He founded the Hit Mail company in 1997 and was one of the pioneers of direct marketing in Romania. Under his leadership, Hit Mail has launched year after year the main direct marketing tools in Romania and has become a veritable direct marketing school for many marketers. He is also the president of ARMAD (the Romanian Direct Marketing Association).

Mediapost Hit Mail group is currently the biggest direct and relationship marketing group in Romania, with a turnover of 23 million Euro in 2018. It is owned 100% by the French Post.

Marian Seitan is also an investor in 5 companies from different fields of activity. His expertise is situated at the interdisciplinary intersection between logistics, marketing and IT.

Andrei is the Founder and Head of Design of UXProject, a company he has built based on his experience of over 12 years in the UX & Product Development field. During this time he has built top digital products for companies like Yahoo!, Raiffeisen Bank, National Geographic or international start-ups.

Passionate about new ways of working, Andrei is using design sprints to help companies turn ideas into realities and deliver experiences that customers will love, faster than ever before. He believes that technology is here to make our lives better and simpler. But for this to happen, we have to make an effort and understand how we should adapt technology to human needs and human behavior.

Vlad’s experience with e-commerce began in early 2006. Two years later, after completing a series of small projects, he joined the Fashion Days startup, where he contributed to the development and expansion of the company on 11 countries in Eastern Europe.

​Four years later he joined Elefant, which he helped transform from an online bookstore into one of the most successful marketplaces in Romania.

​His next major challenge came from a big offline retailer, with 2 different projects to be developed simultaneously. And so, from 2015 to 2017, Vlad managed to generate a massive growth on Crewshop – a closed-circuit shop located in the main Bucharest Airport, and to launch the online division of BestValue, the first online duty-free shop in Europe, located in the same airport.

​Vlad spent the next year leading and developing the online branch for the renowned Apple Premium Reseller, iStyle. It took him less than 12 months to double the numbers on the online project and to build the growth strategy for all 7 countries where iStyle also has online presence.

​In the past 10 years, Vlad has helped over 50 local and international companies launch, grow or transform their business, thus rightfully earning the title of expert. In 2016 he created Critical Me, an e-commerce framework that helps decision makers define their strategy, connect the processes and implement their growth plan.

​Today, Vlad activates as an e-commerce consultant and trainer and dedicates his work to helping e-businesses discover and maximize their unexplored potential for growth.